CLIENT COTTON ON FOUNDATION & DR. JL DUBE HIGHSCHOOL FULL SCOPE EDITORIAL & PRINT, PROJECTS & INSTALLATIONS DESIGNERS FIELDWORKS DESIGN GROUP PARTNERSHIP FCG
GALLERY
Archer Crossing
CLIENT PRIVATE FULL SCOPE PRODUCTS & INSTALLATIONS DESIGNERS FIELDWORKS DESIGN GROUP
DESCRIPTION
Archer Crossing retail hub is situated in the heart of Thembisa. The design is inspired by the vibrant context, and the building facade is an interplay of bold colours and natural materials. The circulation routes between retail spaces are naturally ventilated covered walkways, creating plazas and semi-public pause spaces for visitors to enjoy. This logo is used on the building as directional signage.
PROJECT GALLERY
Nutritious Food Culture
CLIENT NUTRITIOUS FOOD CULTURE FULL SCOPE PRODUCTS & INSTALLATIONS, WEB & DIGITAL DESIGNERS FIELDWORKS DESIGN GROUP WEBSITE WWW.NUTRITIOUSFOODCULTURE.COM
DESCRIPTION
At Nutritious Food Culture, we believe in two things: easy-to-make, delicious-to-eat food and healthy living. In fact, we believe in this so strongly that we wrote a book about it!' The client required a unique branding solution that promoted their values, healthy eating and cognitive well-beying. Fieldworks Design Group assisted with creating a full C.I that celebrates healthy living through better eating. The graphic scope includes a website design with online shopping capabilities, branding and packaging solutions, as well book layout and design.
PROJECT GALLERY
AppRae
CLIENT APPRAE FULL SCOPE BRANDING & CI, PRODUCTS & INSTALLATIONS, WEB & DIGITAL, EDITORIAL & PRINT DESIGNERS FIELDWORKS DESIGN GROUP WEBSITE WWW.APPRAE.COM
DESCRIPTION
AppRae was born out of a yearning for a more social and practical 'après ski' or after-ski experience.' The client, AppRae, envisioned a new mobile initiative aimed at improving the Alpine holiday experience - integrating with local businesses to provide intimate Alpine knowledge to travellers and skiers. Fieldworks Design Group assisted with a full front end development solution, company C.I, as well as product design and development. Through close collaboration, Fieldworks not only guided the look and feel of the completed App, but also assisted in the user experience, functionality breakdown, and other technical aspects of the development process. Widespread collaboration with various artists produced unique designs for custom snowboards, hoodies, and a wide selection of other merchandise.
PROJECT GALLERY
Streetlight
CLIENT STREETLIGHT SCHOOLS FULL SCOPE BRANDING & CORPORATE IDENTITIES, PRODUCTS & INSTALLATIONS, WEB & DIGITAL, EDITORIAL & PRINT DESIGNERS FIELDWORKS DESIGN GROUP WEBSITE WWW.STREETLIGHTSCHOOLS.ORG
DESCRIPTION
Streetlight Schools is based in Jeppestown, Johannesburg. They provide world-class education to the inner-city's children at a fraction of the cost of government schools. The energy and passion they have for education was channeled into the design of their corporate identity.
PROJECT GALLERY
Bjala
CLIENT BJALA FULL SCOPE PRODUCTS & INSTALLATIONS, WEB & DIGITAL, EDITORAL & PRINT DESIGNERS FIELDWORKS DESIGN GROUP WEBSITE WWW.BJALA.ORG
DESCRIPTION
Bjala is a social urban enterprise based in Jeppestown, Johannesburg. They are on a mission to deliver 3,000 low-cost innovative housing units in the city. They develop solutions to urbanization challenges, creating innovative products and holistic solutions aimed at low-income communities.
Fieldworks was tasked with re-designing the Bjala corporate identity. The design is modular and is intended to build on past versions while resiliently absorbing future changes and iterations.
PROJECT GALLERY
Jeppestown Urban Studio
CLIENT PRIVATE FULL SCOPE PRODUCTS & INSTALLATIONS, EDITORIAL & PRINT DESIGNERS FIELDWORKS DESIGN GROUP
DESCRIPTION
As part of a studio presented to an international tertiary design institution the Fieldworks team created a brand identity for the studio, which entailed logo design, product design and branding and a workbook document containing many infographics and supporting information to the course content.
